San Diego Real Estate News & Market Trends

Our San Diego real estate blog provides a wealth of information, covering everything from local market trends and home values to new and emerging communities. We care deeply about the community and want to help you find your place in it. Please reach out if you have any questions. We’d love to talk with you!

Dec. 3, 2019

Cheapest Places to Live in San Diego

san diego map
San Diego County is one of the most expensive places to live in America. Even so, several communities remain relatively affordable.

Known for its great weather, diverse mix of cultures, exceptional cuisine, beautiful beaches, and bustling social scene, San Diego is one of the most popular places to live in the country.

As home prices continue to rise, affordable San Diego neighborhoods become increasingly scarce. However, there are still several places where home prices remain relatively affordable.

The central and northern communities of San Diego tend to be the most expensive. You can find much better deals in eastern and southern communities. But as the county becomes more popular, it may not be this way for long. Currently, these are the most affordable San Diego neighborhoods:

El Cajon

The sixth largest city in the county, El Cajon remains one of the most affordable places to live in San Diego. The city boasts a vibrant and diverse community full of attractive residential neighborhoods, well-maintained parks, popular recreation and social centers, high-performing schools, public libraries, and other communal amenities. 

El Cajon's dynamic business environment includes global and national corporations, in addition to independent retailers and small businesses. Taylor Guitars, among the world's top guitar manufacturing companies, is headquartered in El Cajon. The city is also home to Parkway Plaza, a sprawling retail mall with over 170 stores, restaurants, and entertainment venues. These include Regal Cinema, Best Buy, JCPenney, Dick's Sporting Goods, and so many more. 

As a large city with many neighborhoods, El Cajon real estate varies greatly in terms of property types, architectural styles, and price. While the majority of properties are single-family homes, one can always find a decent selection of condos and townhomes for sale.

As of the most affordable places to live in San Diego, El Cajon real estate includes many properties under $500,000, mainly condos and townhomes, along with a few single-family homes. Meanwhile, the most expensive homes list above $1,000,000. If you are looking to establish roots in San Diego County, El Cajon is certainly worth a look.  

View El Cajon Homes For Sale

Imperial Beach

Imperial Beach was almost excluded from the list. That is because this residential beach city is improving rapidly. From an enhanced main boulevard, to a slew of posh new restaurants, to renovated parks, and there is much to love. Even with all these improvements, it remains one of the more affordable places to live in San Diego. However, as Imperial Beach transitions from sleepy beach town to swanky beach town, home prices will continue to rise. 

Located in the southwest corner of San Diego County, Imperial Beach is a mere five miles north of Mexico, and encompasses a 4-mile stretch of beautiful beachfront. Surfing, fishing, horseback riding, volleyball, and general recreation all await you along the coast. 

Meanwhile, the Imperial Beach Pier offers sweeping views Coronado Bridge, Los Coronados Islands, and Playas de Tijuana, not to mention spectacular sunsets. The city connects to Coronado via Silver Strand, a 7 mile isthmus that includes Silver Strand State Beach, biking routes, and camping spots. 

Despite its increasing popularity, Imperial Beach real estate includes a substantial amount of affordable options. Homes for sale in Imperial Beach start in the low $300,000 range. The most affordable properties are 1-2 bedroom condos and townhomes. These range in size from around 600 sq ft to around 1,200 sq ft. Larger condos and single-family homes with 3 bedrooms or more quickly increase in price and past the $500,000 mark. 

View Imperial Beach Homes For Sale

Lemon Grove

Located just a few miles east of Downtown San Diego, Lemon Grove offers the charm of small-town life with the conveniences of a big city. Originally made famous by its thriving lemon industry, and by its motto of 'Best Climate on Earth', the city enjoys a rich historical heritage. With new commercial and residential developments, in addition to various revitalization projects, municipal leadership is working hard to ensure the community's future.

Not only does Lemon Grove feature the best climate on earth, it remains one of the most affordable places to live in San Diego. Median home prices are below the county average, and still below the $500,000 mark.

The majority of real estate for sale is made up of single-family homes. Though many of these are older homes, they have been upgraded and renovated over the years. It is not uncommon to find custom kitchens, hardwood floors, upgraded bathrooms, and expansive yards.

One the other hand, if you are looking for a fixer-upper–a place you can upgrade yourself–Lemon Grove is an ideal place to look. A significant portion of properties are in disrepair, and can be purchased at competitive prices, with the intent to repair and renovate for habitation or resale. 

View Lemon Grove Homes For Sale

National City

National City is steadily becoming a popular local destination, and remains one of the cheapest places to live in San Diego. The second oldest city in the county, National City is truly in the center of it all. Its central location gives it a strong competitive edge, not to mention a robust transportation network, and thriving business industry. National City is a short drive from multiple notable areas including downtown, the US-Mexico border, San Diego International Airport, Balboa Park, and so much more.

Real estate for sale in National City offers the chance to live in a central San Diego location without paying exorbitant prices. While single-family homes dominate the National City housing market, one can also find condos and townhomes, often at lower price ranges. As a matter-of-fact, some units are priced under $200,000, a rarity in San Diego. Meanwhile, single-family homes start in the low $400,000 range.

If you are looking to move to San Diego, and want to stay central without breaking the bank, National City is a great place to start. As the city continues to grow and improve, National City home prices are expected to rise. It's a good time to get in on something that can quickly change. 

View National City Homes For Sale

San Ysidro

Located between the Mexican border to the south and Chula Vista to the north, San Ysidro is vibrant and growing neighborhood. With the busiest port of entry in the country, there is a constant flow of visitors, sustaining a strong local economy. More recently, San Ysidro has established itself as a residential community of home owners, with new and expanding residential developments. 

Even with all this expansion, San Ysidro remains one of the most affordable places to live in San Diego. It is one of the few places left with properties under $300,000, though these are limited to condos and townhomes. Single-family homes start in the high $300,000 range, with the most expensive listed above $500,000. 

View San Ysidro Homes For Sale

Spring Valley

A mainly suburban community in East San Diego, Spring Valley is surrounded by natural beauty including rolling hills, scattered woodlands, and seasonal creeks. Spring Valley is situated just south of El Cajon and north of La Presa. Neighborhoods range from dense suburban developments to rural developments where homes sit on multi-acre plots.

As a community on the periphery of San Diego, growth has been relatively slow. However, this is quickly changing as demand for continues to soar. As of now, Spring Valley remains one of the cheapest places to live in San Diego County, with home prices that remain below average. 

Spring Valley has many homes for sale spread over a broad area. Property types are a good mix of single-family homes, condos, townhomes, multi-family properties, and even land. As a matter of fact, it is one of the places left in San Diego where one can still find plenty of lots for sale. Some condos and townhomes still list for under $300,000, providing a great opportunity to first-time home buyers who are looking to enter the market without breaking the bank. Meanwhile, single-family homes list between approximately $400,000 and $800,000, with a handful of homes approaching $1,000,000 or more. 

View Spring Valley Homes For Sale

Nov. 5, 2019

South Bay San Diego

Located between downtown and the Mexican border, lies South Bay San Diego–the gateway to Baja California. The area is home to a number of exciting cities and neighborhoods, thriving commercial centers, beautifully maintained parks, and vast nature reserves. Popular outdoor activities include surfing, fishing, horseback riding, hiking, RV camping, and mountain-biking. Moreover, you'll find some of the most authentic Mexican food this side of the border.

south bay san diego bayfront project
Proposed waterfront hotel and convention center for Chula Vista will become a South Bay San Diego landmark and major attraction.

South Bay San Diego Cities & Neighborhoods

South Bay San Diego is full of great neighborhoods from coast to inland. Want to be close to the water? Imperial Beach offers beachfront living with an easy drive to Coronado Island and Downtown San Diego. Looking for a luxury home? Bonita features beautiful custom homes in tranquil tree-lined neighborhoods. Interested in a brand new home? Explore the many new neighborhoods of East Chula Vista. Whatever your lifestyle preferences, you can find an ideal place to live in the South Bay.

Bonita: A Relaxed South Bay Enclave

bonita ca hilltop view
Hilltop view from a Bonita neighborhood. Most homes in Bonita are surrounded by lush greenery.

Bonita features some of South Bay San Diego's most charming and exclusive neighborhoods. Residents enjoy lots of nearby coffee shops, parks, walking trails, and shops. With above average public schools and safe neighborhoods, Bonita is an ideal place to raise a family.

Located in the Lower Sweetwater Valley, Bonita occupies a five-mile stretch of the Sweetwater River, its valley, and surrounding hills. It is bounded by the Sweetwater Reservoir to the east, and Insterstate 805 to the west. State Route 54 marks its northern boundary.

Bonita Neighborhoods

bonita verde estates is an excluive south bay san diego neighborhood
Bonita Verde Estates lives up to its name with beautiful landscaping all around.

The residential portions of Bonita consist of housing developments built throughout the 1960s, 1970s, and 1980s. Neighborhoods feature lush greenery, tree-lined streets, beautifully landscaped yards, and a nice quiet atmosphere. Residents describe bonita as an easy place to live and a great place to grow up in. There is plenty to do outdoors, and if you want to own horses, there are various open areas where one is free to ride them.

Some of the most popular neighborhoods in this South Bay San Diego gem include Bonita Verde Estates, Bonita Downs, Bonita Glen, Bonita Highlands, Bonita Woods Park, and Emerald Ranch

The vast majority of Bonita real estate is single-family homes, with a handful of condos and townhomes. As one of South Bay San Diego's more exclusive communities, Bonita home prices start at around $650,000. Meanwhile, the most expensive homes are priced well above $1,000,000.

View Homes For Sale in Bonita

Chula Vista: Booming Growth & Popularity

downtown chula vista
Chula Vista is the largest city in the South Bay, and second largest city in San Diego County.

As the largest city in South Bay San Diego, Chula Vista sits at the center of an economically, culturally, and ecologically diverse region–one of the most distinct regions in the United States. With a population of 270,471 as of this article's publication date, it is the second largest city in San Diego County. Boasting over 50 square miles of coastal landscape, rolling hills, numerous parks, and miles upon miles of trails, making it ideal for outdoor lovers. 

In the last couple decades, Chula Vista made tremendous progress in terms of economic growth and community development. Quality infrastructure, a strong consumer base, a well-educated workforce, and safe neighborhoods are the pillars of this South Bay San Diego city's success. Civic leaders have a great vision for the future, with a 535-acre bayfront mega-project in the works. 

Chula Vista Bayfront Project

chula vista bayfront development concept art
The new Chula Vista Bayfront will feature luxurious hotels, high-end restaurants, large beautiful parks, and much more.

As of September 2019 the Chula Vista Bayfront Project is underway. The local and state-approved land use plan is a collaboration between the Port of San Diego and City of Chula Vista. This project represents one of the last large-scale waterfront opportunities in Southern California. When complete, it will transform the Bayfront into a premier commercial, tourist, and recreation destination. 

Though the entire project will take up to 20 years or more, the first competed improvements–Harbor Park and Sweetwater Park–are expected in the next few years. Harbor Park will provide signature amenities, a wide range of recreational opportunities, and large open spaces for picnics and celebrations. 

In total, the new Chula Vista Bayfront will include: 

  • 70 acres of new parks
  • 120 acres of open natural space, habitat replacement, and wetlands
  • Shoreline promenade with walking and biking trails
  • 2,850 hotel rooms
  • 600,000 square feet of space for restaurant, retail, and marina-support services
  • 220,000 square feet of space for commercial and recreation uses
  • 1,100-3,000 square feet of space for parking 

Living in Chula Vista: Urban & Suburban Mix

Living in Chula Vista offers residents an urban and suburban mix, with neighborhoods in every part of the spectrum. No matter what part of Chula Vista one lives in, parks, shopping centers, entertainment venues, restaurants, and nature reserves are never more than a short drive away.

From luxury custom estates, to spacious single-family homes, to cozy condos and townhomes, Chula Vista includes a good diversity of real estate in distinct neighborhoods.

For luxury buyers, there are plenty of exclusive neighborhoods including Bella Lago, Rolling Hills Ranch, Eastlake Greens, Eastlake Woods, Eastlake Trails, and Eastlake Vistas.  

For first-time home buyers and those seeking more affordable homes, Northwest and Southwest Chula Vista are particularly ideal–one can still find single-family homes under $400,000. If a condo or townhome fits your needs, there are many in East Chula Vista also under $400,000. 

View Homes For Sale in Chula Vista

Imperial Beach: A South Bay San Diego Gem

imperial beach pier entry
Community upgrades and renovations have turned Imperial Beach into an attractive place to work and play, including art installations like one pictured here.

Located in the southwest corner of South Bay San Diego, Imperial Beach is the southernmost beach town in the United States. Just 5 miles north of the Mexican border, one can glance a twin Mexican beach town just on the other side. The 4-mile stretch of coast that makes up Imperial Beach features a host of activities including year-round surfing, sport fishing, horseback riding, and beach volleyball. The pier provides majestic vies of various landmarks including Coronado Islands and the Coronado Bridge. Imperial Beach is connected to Coronado via the Silver Strand, a 7 mile isthmus popular for camping and bicycling. 

Imperial Beach is home to the unique ecology of the Tijuana River Estuary, where fresh water from the Tijuana River mixes with the salt water of the Pacific Ocean, resulting in the largest salt water marsh in all of Southern California. As one of the top birding spots in San Diego, it hosts various endangered birds and rare wildlife. 

Annual events include free fish derbies, challenging triathlons, and the Sun & Sea Festival–a joyous celebration of the finest in sand castle art. There is also the Surfboard Museum, an outdoor art project about the history of surfing in Imperial Beach.

Imperial Beach Neighborhoods & Real Estate

Imperial Beach neighborhoods can be divided into those on the beachfront–Palm Plaza, The Breezes, Seacoast Beach Homes–and Imperial Palms further inland. Real estate in the beachfront neighborhoods includes a good mix of single-family homes, condos, and townhomes, many with spectacular ocean views. A short walk up Palm Ave or Imperial Beach Boulevard takes you into the quiet streets of Imperial Palms with its classic American homes–many built around and after WWII. 

View Homes For Sale in Imperial Beach

National City: South Bay San Diego's Original City

mile of cars in national city - a south bay san diego community
National City's Mile of Cars includes over 20 new car franchises.

As the second oldest city in San Diego County, and the oldest in South Bay San Diego, National City is truly at the center of it all. Its central location, robust transportation network, and business industry give it a coveted competitive edge. National City is a 10-15 minute drive from key destinations including the San Diego Bay, Downtown San Diego, San Diego International Airport, and various colleges and universities. 

National City is bounded by Interstate 5 to the west, and Interstate 805 to the east. Both the San Diego Trolley and Metropolitan Transit System (MTS) connect the city to the wider region. 

National City is home to over 3,000 businesses–a staggering number considering its population of 61,363. It is one of the densest business climates in Southern California, and includes everything from major industries to family-owned operations. 

National City Neighborhoods & Real Estate

single-family home in national city
Recently renovated single-family home in one of National City's residential neighborhoods.

Though not known for its residential areas, National City has a few distinct neighborhoods worthy of mention when it comes to South Bay San Diego real estate. They include Lincoln Acres just east of the I-805 and north of SR-54, Paradise Village to the north, and Paradise Valley to the east. These residential enclaves are removed from the city's bustling commercial centers.

Real estate for sale in National City consists of one and two-story single-family homes, multi-family homes, and a handful of condos. Those looking for affordable San Diego real estate should not skip over National City. It's one of the few places left in the county with single-family homes priced below $500,000. In a place as popular as San Diego, this can quickly change as more and more neighborhoods experience major revitalizations. 

View Homes For Sale in National City

Nestor

south bay drive-in theatre
One of the few drive-in theatres in the country, South Bay San Diego Drive-In remains popular to this day, and doubles as a swap meet on weekends.

A residential neighborhood just south of Chula Vista and north of San Ysidro, Nestor is a little known part of South Bay San Diego with a mix of residential and commercial areas. It is home to Southwest High School, Mendoza Elementary School, and the Nestor Language Academy Charter School. It is also home to a notable historic landmark–the South Bay Drive-In Theatre. On weekends, the drive-in transforms into a very busy swap meet. 

Bounded by I-5 to the east, it is conveniently located within a short drive of many popular destinations. A 15 minute drive north and you are in downtown, 10 minutes south and you've crossed the border to Tijuana, 10 minutes west and you've arrived at Imperial Beach.

Nestor Real Estate & Homes For Sale

Nestor real estate consists mainly of single-family homes, with some condos and townhomes. It remains one of the more affordable neighborhoods in South Bay San Diego. Condos and townhomes for sale start at around $375,000, while single-family homes list for $575,000 and above. Most Nestor homes are of modest size and either one or two-story.

Reflecting the strength of the San Diego real estate market, many Nestor properties are recently renovated. It's one of those neighborhoods that can quickly change as San Diego becomes ever more popular. 

View Homes For Sale in Nestor

Otay Mesa

otay mesa mesa - south bay san diego neighborhood
Otay Mesa is known for its industrial and office parks. This is one of its newer and sleeker developments.

Located between Chula Vista to the north and the U.S.-Mexico border to the south, Otay Mesa is quickly transforming into a thriving industrial, commercial, and even residential community. 

For the past several decades, Otay Mesa was defined by its industrial developments, consisting of indistinct warehouses and office buildings. In the next few years, new neighborhoods, new roads, a new border crossing, and a total re-invention of Brown Field Municipal Airport promise to redefine the character of this South Bay San Diego community.  

The new Brown Field Municipal Airport will include three dozen new hangars, a large hotel, and 1.5 million square feet of retail, industrial, and office space. It will serve as the community's new commercial hub, and create over 4,000 new jobs. 

Otay Mesa Real Estate: An Emerging South Bay San Diego Neighborhood

With vast new housing developments planned for the near future, Otay Mesa will soon offer some of the best values in San Diego real estate. With rent and land prices still relatively low, new homes are expected to be affordable relative to  San Diego County. Various prominent builders are already on board. Among them, ColRich and Pardee Homes, who plan to build thousands of new housing units. Residential developments will be concentrated in the western part of Otay Mesa. 

View Homes For Sale in Otay Mesa

Otay Mesa West: A South Bay San Diego Residential Enclave

otay mesa west, affordable south bay san diego homes
Otay Mesa West has a good mix of single-family homes and condos in affordable price ranges.

Otay Mesa West is one of the southernmost neighborhoods in San Diego. Situated a couple miles north of where the I-805 and I-5 merge into the Tijuana-San Ysidro port of entry, it is bounded by Otay Valley Regional Park to the north, and San Ysidro to the south. 

Otay Mesa west is primarily a residential area. It has a high concentration of schools considering its small size. These include Montgomery High School, Montgomery Middle School, Southwest Middle School, Los Altos Elementary School, Silver Wing Elementary School, and Howard Pence Elementary School. There is also a United States Postal Service and a San Diego Police Department. 

Otay Mesa West Real Estate & Homes For Sale

Real estate in Otay Mesa West is a good mix of single-family homes and condos. It remains one of South Bay San Diego's more affordable neighborhoods. While condo prices start at around $300,000, single-family homes list for $485,000 and above. Property sizes range in size from cozy to large family homes with 5 bedrooms.

If you are a first-time home buyer, or looking to move to San Diego but can't afford something central, Otay Mesa West is a good place to consider. 

View Homes For Sale in Otay Mesa West

Ocean View Hills

ocean view hills homes in south bay san diego
Ocean View Hills has plenty of spacious single-family homes on quiet suburban streets that wind through tranquil neighborhoods.

Bounded by the I-805 to the west and CSR-905 to the south, Ocean View Hills is an attractive South Bay San Diego community with a tranquil suburban ambiance. Major thoroughfares include Del Sol Blvd and Otay Mesa Road. This well established community dates back to 2000, with most major construction completed by 2005. 

Apart from its residential areas, Otay Mesa West also includes shopping and recreation areas. Just east of the freeway is a Vons, Walmart, Home Depot, AMC theatre, and various other popular businesses. On the opposite end of the community is Ocean View Hills Corporate Center which offers warehouse and office space. For outdoor activities, there is Ocean View Hills Neighborhood Park and Ocean View Hills Hiking Trails.

Ocean View Hills Real Estate & Homes For Sale

Real estate in Ocean View Hills is an impressive combination of large, well-maintained single-family homes and modern condo developments. The most affordable properties start in the mid $400,000 range. Meanwhile, the most expensive list for upwards of $600,000. It is a pleasant place to live, with large open areas and a feeling of being closer to the countryside. Moreover, it is a very short drive away from Chula Vista and all it has to offer. 

View Homes For Sale in Ocean View Hills

San Ysidro: South Bay San Diego Gateway to Baja California

san ysidro higher education center in south bay san diego
The San Ysidro Higher Education Center offers general education and certificate programs, with a mission to enhance the lives of local residents.

South of National City and Chula Vista, San Ysidro serves as the world's busiest land border crossing, where the U.S. Interstate 5 crosses into Tijuana, Mexico. Though many think of San Ysidro as a place to drive through to get to the border, this South Bay San Diego community enjoys a rich history and strong sense of community pride. 

San Ysidro is always bustling with activity, as constant commuters cross south into Tijuana and north through San Ysidro. This steady stream of travelers sustains a robust local economy anchored by Las Americas Premium Outlets–a 560,000 square feet outlet mall located just west of the San Ysidro Port of Entry. A great variety of name brand outlet stores attracts shoppers from San Diego County as well as Tijuana. 

San Ysidro Real Estate

San Ysidro has two main residential areas, one directly west of Las Americas Premium Outlets, and the other further north, away from the border crossing and south of CSR-905. Real estate for sale consists primarily of single-family homes, with some condos and townhomes.

It is among South Bay San Diego's most affordable neighborhoods, with condo and townhomes prices starting at under $300,000. Meanwhile, single-family homes list for $400,000 and above. There is a good mix of older and newer homes, as well as recently renovated properties.

View Homes For Sale in San Ysidro

Posted in South Bay
July 31, 2017

Curious About Local Real Estate?

Receive the Latest San Diego Market Stats

Curious about local real estate? So are we! Every month we review trends in the San Diego real estate market and consider the number of homes for sale each price tier, the amount of time homes are listed for sale, specific neighborhood trends, the median price and square footage of each home sold and so much more. We’d love to invite you to do the same!

Get San Diego Market Reports Sent Directly to You

You can sign up here to receive your own market report, delivered as often as you like! It includes current information on pending, active and recently sold properties so you can see actual homes in your neighborhood. You can review your area on a larger scale, as well, by refining your search to include properties across the city or county. As you notice price and other trends, please contact us for further insights or to have any questions answered.

We can fill you in on details that are not listed on the report and help you determine the best home for your needs. If you are wondering if now is the time to sell, please try out our INSTANT home value tool. You’ll get an estimate on the value of your property in today’s market. Either way, we hope to hear from you soon as you get to know our neighborhoods and local real estate market better.

Posted in Market Updates